You can also hear music, hidden messages in sounds. Read the complete post to get all details. The police called a meeting, after which Myntra has changed its logo. Soon, the development became a talking point on social media, sparking memes, and celebrities too jumped in the debate. Following a complaint alleging that e-commerce website Myntra's logo was offensive towards women, the brand has decided to change its signage, PTI reported on Saturday. The company’s logo is being described as derogatory and objectionable for women. #Myntra #brand #fashion #branding #design #style #logo #graphicdesign #marketing #business #logodesigner #brandidentity. Link in bio! Most commonly, we see human faces in things. A Logo And Cyber Crime The letter M will never be the same again. What if it’s a cannibal lying in wait? But how did the country repay her for her services? Republic World is your one-stop destination for trending Bollywood news. Women, who are more adept than men at decoding facial expressions, may also be more prone. On January 29, 2021, Avesta Foundation tweeted that Myntra has decided to change its logo. Disease X is a hypothetical disease. In Kerala, children often get disastrous first lessons in astronomy from their parents, who lie about a rabbit hiding in the moon. Beats me. A complaint was lodged with the police against the logo terming it as offensive for women prompting the E-commerce website to make a major decision. Highlighting the recent example of jewellery brand Tanishq facing criticism from a section for an advertisement showcasing inter-faith marriage, she wrote that people were now creatinng controversial content and then letting public do the marketing. Change in Myntra logo The Myntra officials said that “they found that the logo was offensive for women. Remember when we gazed at clouds and thought they looked like elephants, cars or spaceship? From what I understand, pareidolia may have an evolutionary objective. By 2012, Myntra had introduced 350 Indian and international brands to its platform, and this has only grown in number each passing year. Rashmi Karandikar, DCP, Cyber Crime Department of … Myntra has already applied, printing orders for labelling and packaging with the new logo. The company is changing the logo! Popular e-commerce site Myntra has decided to revamp its logo after a Mumbai-based woman activist filed a complaint against it, alleging it to be 'insulting and offensive' towards women. Interestingly, Myntra was founded in 2007 and it is after a good decade that something problematic has been found with the logo. Online shopping portal Myntra has changed its logo, following a bizarre police complaint, which said that the logo was 'offensive to women'. Myntra logo Insulting to women! Hey, btw what about W??? Patel had also taken up the matter in various … So Myntra is changing the logo after the buyer’s complaint. The Blawq, March 1, 2021 March 1, 2021, Blogs, 0 . Actually, the logo of the e-commerce website Myntra has been described as objectionable for women, due to which a case was filed on Myntra and now the company is going to change its logo. Netizens understood the reference and added that even ‘W’ would face a similar situation now. E-commerce website Myntra has come under fire and is being forced to change its brand logo after a Mumbai-based activist lodged a police complaint alleging its logo being 'offensive' to women. However, once again, there is no proof of any bad faith behind the Myntra logo. Pareidolia may save us from danger. Is ice cream the migraine cure you’ve been waiting for? Myntra’s logo has caused a lot of trouble to his company. In December 2020, Naaz Patel, the founder of NGO Avesta Foundation in Mumbai, filed a complaint with the Cyber Police in Mumbai. The way Myntra handled the crisis could be a case study to be analyzed in the future. They tweaked their logo ever so slightly to make it a lot more acceptable to the ladies. Myntra Changes It’s Logo after complaint Call it was ‘offensive to women . E-commerce brand Myntra has decided to redesign its existing logo following a complaint that claimed it was offensive towards women. Enter your email address to subscribe to this blog and receive notifications of new posts by email. A Mumbai-based activist, founder of Avesta Foundation, had alleged that the logo was offensive to woman, as it resembled a naked woman. We called a meeting with Myntra following the complaint, they (Myntra) came and agreed to change the logo. Myntra had assured that the logo would be revised on their website, app as well as on all the packaging material within a month's time, and now the firm has finally changed the logo. Sorry, your blog cannot share posts by email. According to the complainant, the design of letter M depicts private lady parts. It is headquartered in Bengaluru, Karnataka, India. "A complainant (woman) had approached the cybercrime police station in the matter. Myntra was established as a personalized gift selling platform in 2007, operating on a business-to-business (B2B) model. Myntra logo controversy and a case of Pareidolia The notorious Myntra logo (Image: Canva, Myntra) This week, something monumental happened in India. In the complaint filed with the state cyber police in December, Patel alleged that the logo resembled a naked woman. Ice cream cures migraine? The E-commerce site Myntra has decided to rework its logo after it ran into a controversy over it alleged ‘insulting’ and ‘offensive’ logo. Amid the outrage at web series and advertisements and other projects for hurting sentiments, it was a brand logo that came under the line of fire recently. We trolled her and accused her of the very thing she swore to destroy — obscenity. The celebrity haistylist wrote that the advertising gurus were ‘really stepping up the game.’, READ: Now, Tanishq Faces Renewed Flak For Diwali 'advice' Ad; Issues Partial Withdrawal. In response to the objections raised and perhaps to avoid any major backlash in the virtual and real world, Myntra altered its logo. Before you know it, your skin is pimply, your hair is scanty and your double chin is now making itself noticed. Activist Naaz … In my opinion, she could be experiencing something known as pareidolia or seeing human forms and faces in things. 0:42. Myntra. Can you survive on potatoes & butter alone? Anticipating backlash, as one does in such cases, she even had her findings verified by a doctor, who said that the logo did look like the “delivery position.”. E-commerce website Myntra has said it is going to change its official logo after a woman in Mumbai filed a complaint claiming it to be "offensive and derogatory to … Myntra was forced to revamp its logo after a police complaint was filed against the e-commere company for being ‘offensive towards women'. Once considered a symptom of psychosis, pareidolia is now recognised as an entirely normal phenomenon. The complaint had been lodged last month with the cyber cell in Mumbai by Avesta Foundation's Naaz Patel. I am not a neuroscientist. It could up our chances of survival. This year, the Myntra logo has been described by women as objectionable. Before filing the complaint, Patel had reportedly asked the e-commerce brand to remove the logo and threatened appropriate action against the company in case they failed in implementing the suggested changes. 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